After signing contracts with a few brands lately, such as Buccellati, Feihe and Honda Accord, Ziyi will also endorse another brand. According to PR Newswire, Ziyi is the new global ambassador for the japanese Shiseido Group’s prestige brand, Clé de Peau Beauté. It seems like it won’t be long before we see some advertisements or commercials appearing.

In a new campaign premiering this fall, Ms Zhang will represent La Crème — the iconic product that epitomises Clé de Peau Beauté’s dedication to excellence.

Their first campaign together draws parallels between the legendary status of Ms Zhang and that of the legendary Clé de Peau Beauté product, La Crème. Expressive, lyrical and full of light, the campaign explores the uncompromising commitment to excellence the actress and cream share. Their story, building to the reputation they enjoy today, is narrated by Ms Zhang herself.

Yukari Suzuki, Chief Brand Officer of Clé de Peau Beauté says of the collaboration: “We have long admired Zhang Ziyi for her accomplishments and her dedication. Her beauty, warmth and generosity bring radiance to the world around her. Zhang Ziyi perfectly embodies the values of Clé de Peau Beauté because of her spirit and timeless elegance.”

Jenny Sun, Brand Director of Clé de Peau Beauté China, says: “Our collaboration with Zhang Ziyi will elevate the awareness and aspirational status of Clé de Peau Beauté in the China market. It will help to further establish the quality and luxury that Clé de Peau Beauté and La Crème are already renowned for.”

“I’m delighted to be the Global Brand Ambassador for Clé de Peau Beauté. And to represent La Crème, an object of desire that is exquisite and modern. I’m proud to be part of bringing this energy to the world,” says Zhang Ziyi.


Beautiful TV spots were released in China to promote I Am An Actor featuring the 3 judges taking part in their own previous works. The one with Ziyi is really amazing and include scenes from The Road Home, Crouching Tiger Hidden Dragon, 2046, Memoirs of a Geisha, The Grandmaster and The Wasted Times.


10 years ago, Ziyi covered the Elle China 20th anniversary issue. Today, the magazine celebrates another decade with our favorite actress with a beautiful photoshoot…


The wait was short. The Honda commercial was just released in China today and here is the video!

You can also watch a longer version here.


Some gorgeous stills of Ziyi filming a new Honda commercial were released a few days ago. The commercial was directed by RAD-ISH (quite a CREA-TIVE name) with Tommy Wildner as the director of photography. We should be able to watch a decent copy of the commercial in the next few days.


The talent show will return for a second season and with a new name: “I Am An Actor“. Ziyi, Xu Zheng and Wu Xiubo are mentors, Zhang Guoli, like the past season will be hosting and recommanding actors.


Click on the picture to watch the video of the official announcement of the show