Tiffany & Co.

Brand: Tiffany & Co.
Company: LVMH
Product: Luxury jewelry
Years active: June 2014
Country: China
Official Website: www (English)

Brand description:
Tiffany & Co. (colloquially known as Tiffany’s) is a luxury jewelry and specialty design house, headquartered on Fifth Avenue in Manhattan. It sells jewelry, sterling silver, porcelain, crystal, stationery, fragrances, water bottles, watches, personal accessories, and leather goods. Tiffany is known for its luxury goods, particularly its diamond and sterling silver jewelry. Tiffany & Co. was founded in 1837 by the jeweler Charles Lewis Tiffany and became famous in the early 20th century under the artistic direction of his son Louis Comfort Tiffany. -Source

Tiffany Keys collection

For the Tiffany Keys collection, the luxury brand collaborated with renowned Chinese artist Yu Hong on a series of portraits of influential women. Ziyi was one them.

Known for her paintings of contemporary Chinese women, Ms. Hong worked with Tiffany to create a series of portraits that works to “unlock” the subject’s future possibilities. -Source

The brand released a video of Ziyi talking about her life, her generation and the symbol of the key while being painted by the artist Yu Hong.